A Viranova series - produced with CAPASSO
Music Rights, Answered
Eight questions South African music creators keep asking about rights, royalties, and getting paid - answered on camera by the people at CAPASSO who clear them.
An educational collaboration between Viranova and the Composers, Authors and Publishers Association, made to help South African creators understand their rights.
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What is CAPASSO and why does it matter to music creators?
A simple introduction to CAPASSO, who it serves, and why composers, authors, and publishers should understand its role.
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Understanding music rights in simple terms
Mechanical rights, performing rights, master rights, and publishing rights in a way young artists can understand.
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What are mechanical royalties?
When mechanical royalties arise and why they matter in the life of a song.
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How do artists, composers, and publishers earn from digital platforms?
How royalties are generated from streaming, downloads, YouTube, and other digital uses.
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CAPASSO membership: who should join and why?
Who can become a member, the benefits, and what creators should prepare.
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Music aggregators vs CAPASSO: what is the difference?
Distributors and aggregators versus CAPASSO - who does what in the value chain.
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Licensing music legally: what users of music need to know
For brands, filmmakers, content creators, broadcasters, and businesses that put music to work.
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Common mistakes artists make with rights, royalties, and registration
Registration errors, misunderstood splits, ignored publishing, and the upload-equals-royalties myth.
The closing word
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What advice would you like to give to up-and-coming artists?
The closing word of the series - straight advice for people walking into the industry.