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annika mohr storfält

Mzukisi Mbane’s Imprint is moving from Paris to Eswatini, Nairobi and Miss World without diluting the African identity that built the brand.

annika mohr storfält

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Imprint Is Going Global Without Leaving Africa Behind
Culture

Imprint Is Going Global Without Leaving Africa Behind

Mzukisi Mbane’s Paris breakthrough could have pushed Imprint towards a more globally familiar fashion language. Instead, its next moves — Eswatini, Nairobi and the Miss World stage — have made the South African label’s African identity even more visible.